provide a brief and fully referenced industry overview and product description inclu 4463941

Provide a brief and fully referenced industry overview and product description, including: – Overview of the relevant industry including relevant statistics from industry sources such as IBIS World, Passport, Business Monitor, ABS, peer-reviewed articles, etc.; – Major players (direct and/or indirect competitors) in the industry; – Growth and other significant trends in the industry; – Overview of the company and description of the main products that Bindle offers, including potential analysis using analysis tools such as the BCG Matrix or any other, as relevant 2 (750 words) 30 The Company’s Micro and Macro Environment: Provide a fully referenced overview of the RELEVANT factors from the macro and micro environment that are impacting Bindle: – Possible macro factors for discussion (demographic, economic, natural, technological, political, cultural) – Possible micro factors for discussion (company, customers, suppliers, intermediaries, competitors, publics) – Only focus on the relevant segmentation bases and provide a justified rationale for why you think they are the most relevant – Use a segmentation table to present this information (See Assessment 1 Video Guide for an example of a segmentation table) – 4-5 segments are sufficient – Provide a summary at the bottom of your segmentation table 4 (250 words) 10 Market Targeting and Consumer Profile From the various segments profiled in Part 3, CHOOSE ONE target market for Bindle to target and describe their customer profile.

Related Articles

armstrong helmet company 239138

Armstrong Helmet Company manufactures a unique model of bicycle helmet Question Case project Learning Objectives: Prepare practical applications of course concepts Develop analytical and critical thinking Develop decision-making capabilities Enhance professional...

read more
GET A FREE QUOTE





  
Open chat
Need help? We are Online 24/7
Hello 👋
Can we help you?